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Showing posts from February, 2012

Sequoia Forest Update

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Update for Sequoia Forest, 2012 Southern Sierra areas include - Sequoia National Forest, Kern River Canyon, Kernville, Tehachapi, Kennedy Meadows, Golden Trout, Domeland, Western Divide, Giant Sequoia National Monument. Further north, there is a small chunk of National Forest land smack dab in between Sequoia & Kings Canyon National Parks, some of the best, free Sequoia car camping anywhere . new: USDA National Forest waterproof map, updated and printed in late 2011 . The Wilderness areas of the Southern Sierra Nevada, known as SEQUOIA, has renamed their ranger districts too. Kern river & Sequoia ranger offices What was once Greenhorn Ranger District is now called Kern River Ranger District - one office in Kernville and one office on Lake Isabella .  Sequoia Hot Springs Ranger District in California Hot Springs is gone and a new Western Divide Ranger District is located in Springville, CA . Giant Sequoia is part of the Western Divide Highway, up near Ponder

Marketing a Hotel

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As independent innkeepers, marketing hotel property online and off line is now equally important. Gone are the days when you could run a small advertisement in the local newspaper and hope travelers see it. Now a full menu of advertising campaigns is necessary to even survive. A professional looking web site about your lodge with great photos, a map and current room rates, is a must in todays competitive market. hotel advertisement ON LINE - First you need to understand your cyber market, the folks that are surfing the web looking for a place to stay next weekend. Most are on the web daily, many for well over a decade and they expect web site to work properly. Amazing looking photographs to illustrate just how unique your property is just the start. They expect all links, emails, forms or PDF downloads to work correctly, all seasonal pages to be updated a few times per year, and they expect to be able to gather recreation and tourist information on your local California region